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State Auto introduces real-time rating with SilverPlume PL Rating


COLUMBUS, Ohio – September 10, 2008 – The State Auto Insurance Companies continue to make business easy for independent agents with the introduction of real-time rating via SilverPlume® Rating Solutions’ PL Rating.

State Auto is partnering with SilverPlume to offer their Web-based comparative rating tool, PL Rating, to agents in Ohio and Kentucky. PL Rating quickly generates accurate auto and homeowners quotes from multiple carriers through single-entry transactions. State Auto’s “RealLink” technology takes the PL Rating quote request and posts it to netXpress, State Auto’s Web-based policy processing and issuance system. A premium is returned to PL Rating and a policy can be issued and processed immediately via PL Rating and netXpress.

“With netXpress and PL Rating, agents can expect faster response time without repeatedly entering data on individual carrier Web sites,” said State Auto Vice President-Director of Information Technology Doug Allen. “This is the latest in a series of enhancements we’ve delivered to make working with State Auto as easy as possible for our independent agency partners.”

In recent months, State Auto has introduced real-time rating and bridging via Transformation Station, PowerQuote, and Web-based rating via EZLynx in many of its operating states.

“We are committed to making State Auto the fastest, easiest and most efficient business partner for independent agents,” said Allen.

The State Auto Insurance Companies, headquartered in Columbus, Ohio, are engaged primarily in writing personal and business insurance products exclusively through approximately 3,400 independent insurance agencies in 33 states and are proud to be a Trusted Choice® company partner. The State Auto Insurance Companies include State Auto Financial Corporation (NASDAQ:STFC) and State Automobile Mutual Insurance Company, which is one of only 14 companies to be rated A+ (Superior) by the A.M. Best Company every year since 1954. Additional information can be found online at StateAuto.com.

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