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State Auto Middle Market appoints new Western Zone vice president

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Tim GoellerCOLUMBUS, Ohio – January 25, 2008 –
Tim Goeller has been named zone vice president of the State Auto Middle Market Insurance (SAMMI) Western Zone office in Peoria (Phoenix), Ariz.

“Tim arrived in Phoenix just over a year ago and quickly familiarized himself with the market and all of the opportunities it presents,” said State Auto Division Vice President of Middle Market Larry Williams. “He has what it takes to capitalize on our tremendous growth prospects in Colorado, Utah, and Arizona, and will help build on the great progress we’ve made since opening our Western Zone office less than two years ago.”

Since joining State Auto in 1990, Goeller has held a number of positions in commercial underwriting, marketing and sales prior to moving to SAMMI as a middle market account executive in 2005. He is a graduate of Bowling Green State University and holds the Chartered Property Casualty Underwriter (CPCU) and Associate in Underwriting (AU) designations.

The State Auto Insurance Companies, headquartered in Columbus, Ohio, are engaged primarily in writing personal and business insurance products exclusively through approximately 3,400 independent insurance agencies in 33 states and are proud to be a Trusted Choice® company partner. The State Auto Insurance Companies include State Auto Financial Corporation (NASDAQ:STFC) and State Automobile Mutual Insurance Company, which is one of only 14 companies to be rated A+ (Superior) by the A.M. Best Company every year since 1954. Additional information can be found online at StateAuto.com.

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